Built for serious training environments.

1. leave your details. Tell us who you are and what kind of location you run.
2. Let's talk. We get in touch personally and see if there is a fit.
3. meet in person. We visit your location and get to know each other.
4. build the partnership. If the fit is right, we agree on the next steps and start building from there.

Every partner has a direct point of contact within GRYPP. We keep communication short, personal and practical. 

Before we start working together, we visit the location in person. We want to know who we are working with, understand the environment and see how the business operates. Just as important, our partner should know who they are doing business with. A partnership starts with knowing each other.

Orders are handled directly through GRYND13 and B2B partners have their own communication channel and contactperson, separate from consumer support.

We see a partnership as something that should keep improving. We analyse, share feedback, test and look at what works for the location and its athletes.

Our B2B ecosystem works across four layers: the athlete, the location, the entrepreneur and the brand. A partnership only works when all four become stronger from it.

Every GRYPP product starts with a purpose. We look for moments where athletes can be supported better and build a product around that need. That is what partners bring into their location: a new way to add value, through an ecosystem where athlete, location, entrepreneur and brand all become stronger together.

GRYPP gives partners something additional to offer their existing athletes.

Innovative performance tools, a premium brand and products developed around different moments in an athlete’s routine — BEFORE. DURING. AFTER. DAILY.

For us, B2B is not about putting another product on a shelf. It is about adding something to the experience of the location and giving athletes another tool that can support their next step.

That also means working differently. Short lines. Direct contact. Fast execution. Selective distribution. We choose our partners carefully and work with locations that care about experience, innovation and the standard they offer their athletes.

We want to work with the right locations and build partnerships that become stronger over time.

Grip, practical application and the training environment are relevant discussion points. We want to understand your athletes, the way your location operates and where a useful tool could fit.

We are selective about where GRYPP is sold.

That means we work with minimum order quantities and maintain a premium position. We know the position we want GRYPP to have and we protect it.

We would rather build fewer strong partnerships than be available everywhere.

If the fit is there, we want to build something that works long term. 

We work with selected:

• Performance and functional training gyms
• Large bouldering and climbing locations
• Specialist retailers
• Locations and businesses that invest in experience, innovation and their community

B2B partnerships are available to registered businesses with a valid company and VAT registration.

We look at: brand fit, location, appearance, experience and the way a business presents itself matter.

We work with partners that fit the GRYPP brand and want to build something stronger over time. Long-term thinking, direct collaboration and a shared focus on progress — for the athlete, the location, the entrepreneur and the brand.

selective partnerships. We choose our partners carefully to protect the brand and the experience.

partnerships. Built on direct contact, shared growth and long-term collaboration.

personal contact. One point of contact. Short lines. Direct communication.

the ecosystem. Athlete, location, entrepreneur and brand — all moving forward together.

GRYPP is in development. Availability and commercial terms will be discussed when confirmed. Contact us to explore future collaboration.

Use the form on this page or contact GRYPP. Tell us about your location and the needs you see in training.

Explore grip and control in DURING · Read the development approach